ScreenScape featured in TechNewsGadget

ScreenScape lent it’s expertise on digital signage to a recent article on the popular technology website TechNewsGadget. We coordinated with their editorial staff and contributed our knowledge of what digital signage is and why it’s an essential element of a complete marketing strategy.

In time digital signage will become another form of online marketing, however, because the screens are strategically located to engage with customers in the right place at the right time they will be a very special kind of online marketing network – where online and offline intersect.

 

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Choosing The Right Colors For Digital Signage

 

Creating great looking digital displays requires selecting colors and color schemes that will be eye catching and draw users towards your screens. How you select your colors for your text or images may come down to your brand or you can apply color theory in order to select something appropriate to the goals of your signage.

Watch the video and read this blog post to learn more.

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First Time and Date Powered Templates added to ScreenScape5

 

If you’re paying close attention you know we’ve started introducing our first Apps. Apps are a unique kind of Media layer. What makes them special is they’re dynamic. They pull their data from an outside source which can change over time. This built-in automation makes digital signs more useful, while at the same time making them more interesting and easier to maintain.

Watch the video for a quick demonstration of Time and Date Apps in action, and read on to learn more about how these apps can be used in your own designs.

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5 Ways to Lift Sales with ScreenScape Digital Signage

 

Digital signs can be used for a whole array of purposes but they are probably best known for their role in on premise marketing, cueing customers, and lifting sales. Whether you’re already using ScreenScape or you’re just getting started here are 5 ways to realize the full potential of ScreenScape to help you drive additional revenue.

Watch the video and read this blog post to learn more.

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ScreenScape5 – The 3 Most Important Concepts

Media Corner is a series of video tutorials for our users who are interested in learning the in’s and out’s of our digital signage software.

In this video we review the 3 most important concepts in ScreenScape5: Media, Playlists, and Hardware.
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