Featured Customer: Retail

Eileen Fisher

The Eileen Fisher retail chain uses ScreenScape to power video displays in its stores.

An image used by Eileen Fisher for their digital signs with a blonde woman

About

As leaders in ladies apparel, Eileen Fisher Inc. know a thing or two about content marketing. They use videos to tell stories, demonstrate their good corporate citizenship and create positive, lasting conversations with their customers.

An image of the inside of a Eileen Fisher store with digital signage promoting a clothing line

Problem

The retail chain needed a way to execute their digital content where it mattered most… at the point of sale.

An image of the inside of an Eileen Fisher store with a digital sign promoting a welcome message

Solution

They rolled out ScreenScape to some 100+ locations including both their own bricks and mortar stores and department stores owned by their retail partners.

Results

  • Low capex, easy deployment, easy management
  • Sales lift
  • Stronger coordination with key retail partners