Charlottetown, PE—July 22, 2013
CHARLOTTETOWN, PE – July 22, 2013 – ScreenScape Networks, the leading provider of network-centric digital signage solutions, announced today it is has reached an agreement with Hyundai Auto Corp. (Hyundai Canada) to power video displays in Hyundai dealership showrooms as well as parts & service waiting areas.
“We find video to be a very effective way to communicate with our customers the benefits of driving and owning a Hyundai vehicle,” said Michael Handy, Parts Marketing Manager for Hyundai Canada. “ScreenScape gives us the ability to deliver video directly to customers inside our dealerships. It also helps us coordinate our marketing efforts with dealers and add another in-store communications channel to inform and entertain customers.”
ScreenScape is a software platform that helps businesses engage audiences inside real world places using Internet-enabled digital displays. Using a ScreenScape Group, Hyundai Canada is able to form its own place-based media network consisting of its own dealerships or any other business that is a member of the ScreenScape Community.
Handy added: “We’re constantly looking for ways to communicate more effectively with Hyundai customers. ScreenScape offers a video distribution platform that was both powerful and practical to use, allowing us to leverage our existing investments in online and broadcast video production and use them at a local level. ”
The Hyundai Santa Fe Sport 2.0T was recently named 2013 Canadian Utility Vehicle of the Year by the Automobile Journalists Association of Canada (AJAC), which is an example of a potential message Hyundai Canada could use in video content in dealerships nationwide.
“We’d like to welcome Hyundai Canada to the ScreenScape Community,” said Kevin Dwyer, CEO of ScreenScape. “They join a vibrant automotive community already using ScreenScape which includes new car dealers, tire centres, quick lube operators, and parts retailers. It is gratifying to see so many interesting partnerships in this industry being expressed through place-based media.”
About Hyundai Auto Canada
Hyundai Auto Canada, established in 1983 and headquartered in Markham, Ontario, is a subsidiary of Hyundai Motor Company of Korea. Hyundai vehicles are distributed throughout Canada by Hyundai Auto Canada and are sold and serviced through 210 dealerships nationwide. Learn more at www.hyundaicanada.com
About ScreenScape Networks
ScreenScape makes software that helps businesses connect and control screens over the Internet. Using a simple plug & play device, ScreenScape customers can turn any screen into a connected digital sign. Once a screen is connected it can be updated, monitored and managed over the Internet using ScreenScape.com. Brand marketers and retail networks use the technology to publish digital signage content on screens inside their stores. Health clinics, university campuses and other kinds of venues use it to engage and entertain their visitors. It’s part of a growing technology arena called place-based media that is rapidly turning TV screens outside the home into location-specific media channels.
For more information, please contact:
ScreenScape Networks Inc.
(902) 368-1975 | firstname.lastname@example.org | http://screenscape.com
P.O. Box 291, 133 Queen Street, Third Floor Charlottetown, PE C1A 7K4 Canada